Recently, when I visited the home market, I found that when consumers buy wardrobes, they will consider various factors such as price, style, color, quality and brand. With the gradual evolution of the mainstream consumer, the price force is weakening. The environmental protection and practical influence of the products have obviously increased.
Pay attention to family health and see product environmental standards
In Ouyada, the author touched Miss Li who came to buy a wardrobe. She revealed that the wedding date is scheduled to be at the end of the year. It is necessary to refurbish and decorate the new house during this period. It takes only one or two months for the traditional furniture decoration to stay. It is obviously not enough time, so her goal is to customize the overall wardrobe with high environmental protection standards. Wardrobe decoration renderings).
Mr. Sun, who also bought in the market, said, “The release of formaldehyde from furniture is a great health hazard, especially for the growth of children. This has been reported in focus interviews, so buying furniture is a bit sloppy,†asked if there was any fancy. What brand, Mr. Sun said that "Sofia, Europe and other brands have seen it, the brand is ringing, the product reaches E1 level, but the environmental protection standard is not as good as the Yadan and Xiangxiang wardrobe, zero formaldehyde release, and the wardrobe, cabinet, floor The doors are all complete, so I have to look again." After visiting the market for a circle, Mr. Sun returned to Yadan to place a bill and communicated with the shopping guide about the door scale.
According to the recent survey of new house decoration pollution, nearly 70% of newly renovated homes have excessive formaldehyde content, and 60% of them are not installed properly. These unqualified factors lead to safety hazards in new houses. Among the customers interviewed randomly in the wardrobe market, when asked what aspects of the wardrobe are most valued, the environmental protection of the product will be mentioned. It seems that with the improvement of spending power, consumers' awareness of environmental protection is also constantly strengthening, and the health of family members has been put in the first place.
Focus on practicality, look at the wardrobe storage function
At the Yadan Zero Aldehyde Home Experience Center, the author encountered several customers who were ordering wardrobes. One of them said: "Modern women must keep up with the pace of the times, clothing is constantly adding new, as well as matching hats, accessories, etc., a traditional wardrobe is definitely not enough, but now the wardrobe can be customized, internal accessories You can choose the settings yourself, and the storage function is much more powerful than the traditional cabinet."
A female customer named Liao was eager to talk to me. She told me that she was determined to choose Yadan after her first introduction by the friend. She said that the product design is very user-friendly and many details are well done. There are many wardrobe accessories, reasonable layout and functional subdivision, which is particularly convenient and convenient to use.
Other consumers currently have some problems in home storage, so they do not hesitate to choose custom, plan and design in the early renovation, the wall design is both beautiful and saves home space, and there is "unconventional" in the cabinet to bring unexpected Storage effect.
In today's rapid economic development, people's requirements for quality of life are getting higher and higher, businesses should be based on consumer demand, and enterprises should also integrate humanity into product design and production, so that they can truly lead the market. It is also the long-term development of the brand.
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