Analysis of Printing Cost Profile

Innovation, brand, service and price are considered as the four King Kong companies attacking the market. In the deflationary environment where open-source is not easy, controlling production costs has become the main magic weapon for enhancing the competitiveness of enterprises. In order to expand profit margins, some printing companies in Hong Kong have taken relocation of factories to the north to look for low-cost land and labor; some have adopted advanced equipment technologies to seek economies of scale and reduce production costs. However, these two roads need more capital. It is really easy to talk about. Can we make efforts in management and achieve cost-effectiveness? The author wants to match the profile of a particular printing product from the printing equipment, the printing process, and the cost control method from an alternative perspective.

Perhaps a savvy buyer will say a pair of proud parties: large-format posters, fabrics suitable for printing and screen printing; small-sized stickers, boxes for favorable flexo printing, sticker printing; uneven prints can be moved India, transfer printing; plastic packaging multi-use gravure; books and packaging of course, offset printing world it! More than 30,000 impressions on the rotary printing, digital printing under 300 print digital printing, monochrome book bottom winning car, spot color car box 6 color car is the best ... ... is not a macro-control experts. However, specific prints still have special cost characteristics. For example, for 50,000 posters, the rotary machine is not successful, because one-sided color printing does not break, losing the advantage of rotation. Another example is 200 school journals, digital printing is not worthwhile, because Offset printing is based on the efficiency of the printed sheet integration scale, and its price threshold for books and magazines has dropped to 100. I would like to give a few case studies in the mainstream offset printing category. For the convenience of explanation, the market price comparison method was adopted, and the academic artificial consumables algorithm was not adopted.

example 1

25x25cm special edition 10,000 copies, 192 yards fine, you have a new 28 "X 40" four-color printing press, the customer is willing to pay the printer is 35 yuan per color order another 100 yuan edition fee, but can you use the equipment / product Characteristics to get the best quote?

Example 2

256 yards hardcover book 10,000, 18X 24cm, you only Heidelberg four open four-color machine, based on what cost matching features and on-power bidding?

Example 3

A4 special issue of 10,000 copies, 352 yards hardcover, each version of the layout of 6 paintings, and asked for up to 2 km 2000 pictures, 8 days out of the color draft, what magic weapon in your hands, you can win?

Example 4

12 tourist routes A4 brochures, each printed 70,000 copies, each 16 yards, divided into Chinese, English, Russian, French, German, Japanese and Korean versions, black and white text description, customer limit entrusted you design printing, you How to take the opportunity to fight for maximum profit?

Example 5

190g Positive 3 open calendar 10,000 copies, 13 copies of each, as the advertising company Production Manager, how do you choose the right printing plant?

Example 6

The English-Chinese translation of Shakespeare's complete works, 70 million words, the publisher asked you to typeset the output of the draft, Chinese manuscripts translated by Liang Shiqiu, the English manuscript 1925 Oxford University, printed version, you can have the lowest cost production plan?

Example 7

Clinton's visit to China, the United States Publishing House to go out of the Hong Kong version of "Clinton and his eleven women", has Word documents, limit you 7 days of printing, printing, you dare to undertake Order?

Example 8

B4 antique books 2,000, 160 yards, using 60g silk paper color printing, the company has on the boot, there are four boot, how do you layout production?

Example 9

31" X 43" is full open portable music box, 300g powder ash color printing 裱 double-hanging paper, the customer must first look at the actual sample, the practice is often changed, do you have a low-cost sample method?

Example 10

The visiting delegation visited a certain state-owned printing enterprise in Guangzhou. More than ten printing presses in the whole factory, from monochrome to four-color printing, are printing 60g battery stickers. Can you help cost-effectively?

Print is a kind of product with specific needs and diversity. Buyers and sellers are actively seeking the most flat, fastest and most embarrassing combination. Whoever takes the best cost profile will have the largest profit margin. The author briefly analyzes the above nine issues. Article 10 is left to the readers. At the same time, readers are also welcome to criticize and correct, and put forward more cost-saving cases to analyze.

example 1

Off the Heidelberg, Mitsubishi, Komori, Manroland size features, printing area 28 "X 40", web size characteristics: 25 "square, 31", 35 "square, 38" square, 43" square. The normal practice is 12 open 16 sets of printing, but the best cost is to order 21.5 "X 41.5" paper, printing with 16 open 12 sets.

Example 2

Four open Heidelberg, printing area 20 "X 29", feed 21 "X 29.5", quarto CTP plate 38 yuan / member 68 off CTP plate / member, this plate member 20 "X 29" has 16 rows Version. Bao Hua Deng, who knows the characteristics of the printing press, uses cost advantages, and uses four boot machines to turn on the power. He originally accepted the output CTP and became a printing business that received more than 100,000 output values.

Example 3

A4 book printing accuracy is 25-40 trillion per code, the book only 5 trillion per picture, digital photography can guarantee the quality, while obtaining the highest speed. The digital process of photography, transmission, editing, proofreading, pattern making, proofing and three-dimensional warfare is not only completed on time, but also saves tens of thousands of dollars in the cost of electricity.

Example 4

Make use of the advantages of DTP pre-press production. Through typographic design, 7 kinds of words can be replaced in printing. Each line goes from 7X8 up to 56 pieces, to 8+12 only 20 pieces, saving nearly 70% film and printing plate. .

Example 5

Three K paper should find the full boot printing, although printing is twice the boot, the output value is 3 times.

Example 6

Printed manuscripts are identified using OCR scans, computer proofreading, and the correct rate can reach 98%. This example is equivalent to one year of entry efficiency in two weeks.

Example 7

It is difficult to print crepe paper, double-suction papers, poor paper feeding, and end-of-spinning, which can make up to 1:1 prints. Changed the four printing, faster delivery, save the paper offset load and the remaining.

Example 8

E-mail, FTP is a good tool to help the printing industry cost. Nowadays, the .NET-based remote transmission tool is more suitable for the development of remote printing because of its ease of use and confidentiality. In this example, the United States Relay Remote proofreading, platemaking for 2 days, printing for 3 days, release for 2 days.

Example 9

Digital drafting technology has matured, and the cost of 300-gram crucible paper for printing 31"X 43" is 500 yuan. The traditional output of the film on a film press costs more than 3,000 yuan. The two process cost ratios are 1:6.

Small and medium-sized printing companies in Hong Kong are in a difficult period of operation. Loans are harder, and it is harder to go northwards. It is difficult for the booming European export business to become entrenched. The domestic market is weak, and the cost becomes an element of survival. Only slimming and shrinking await the economic recovery. In order to develop in the future, the same industry should pay close attention to establishing the company's cost profile and establish the cost profile of the associated company. Gain value through information management and printing technology. He only hoped that one day he would find that the printing industry was originally Hong Kong's most capable city industry, like the desert oasis and Huangshan Jinsong. Chief Executive Tung discovered this oasis and promised to support the “clothing” and “printing” industries that are “adapted to urban development”. After chilling in the autumn winds, after the heavy snowfall has passed, waiting for us will be a beautiful spring and blooming flowers.