The 2013 'China Xinjiang Ili Tianma International Tourism Festival will be held in Zhaosu County, the hometown of China's Tianma, from July 10th to 14th. The event was organized by the Tourism Bureau of Xinjiang Uygur Autonomous Region, organized by the Tourism Bureau of Ili Kazak Autonomous Prefecture and Zhaoyu County Westfield Horse Industry Co., Ltd. The tourism festival aims to fully excavate and demonstrate the Yili grassland culture, the Pegasus culture and the folk culture, and to create a fine tourism festival brand in Xinjiang, a unique tourism culture card for Yili, to promote the development of the Tianma industry, and to promote a new leap in the Ili tourism economy.
2013' Press conference of China's Xinjiang Ili Tianma International Tourism Festival was held on the 17th of April in Beijing Xinjiang Plaza. At the conference, the organizer introduced the tourism resources of Yili, Xinjiang, and the activities of the Tianma Festival.
Ili Kazak Autonomous Prefecture is located in the hinterland of Asia and Europe and is located in the western part of the motherland. It covers an area of ​​350,000 square kilometers and shares borders with Russia, Kazakhstan, and Mongolia. The population of Quanzhou is 4.6 million and the capital is located in Yining. The Yili River valley has an area of ​​56.5 thousand square kilometers and a population of 2.88 million people.
Yili boasts spectacular natural beauty and is known as the “Humid Island of Central Asia†and “South of the Yangtze River outside the Saiâ€. When you walk into Yili, you will immediately be shocked by her thick green. The towering peaks of the Tianshan Mountains are covered with silver glaciers and endless snowfall. She is surrounded by a lush, vibrant landscape. Yili is the world of grasslands. Alpine pastures, river valley pastures, plain pastures, hilly pastures, and meadow pastures constitute a complete family of grasslands. Nalati Prairie was rated as one of the most beautiful six grasslands in the country; Tangbula Prairie is known as the “Bali Long Roll, Natural Galleryâ€; Xita Ancient Road is praised as the ladder to climb the ice peak, and Xiata Grand Canyon has become The best route for the top 10 outdoor adventure tourism in the country; the Kala Mountain and the Five Flower Meadows, was hailed by the UN Food and Agriculture Organization as “the rare natural high-quality prairie in the worldâ€; the Kuerdun Snow Mountain spruce is located in the country. The first of the ten most beautiful forests in the world, Kala Grande Grassland and Kurdistinian Grassland are nominated places in the world's natural heritage. It can be said that when you enter Ili, you experience not only fascinating scenery, but also more natural shock and refined artistic conception.
Located in the upper reaches of the Ili River, Zhaosu County is located in the upper reaches of the Ili River in Xinjiang Ili Kazakh Autonomous Prefecture. It is a highland basin in the hinterland of Central Asia. It is suitable for pasture growth and survival and reproduction of horses. It has always been the region with the richest resources of primitive horse breeds in China and even the world. One of them is the recognized birthplace of modern horse breeds in the world. In 2003, Zhaosu was awarded the title of “Hometown of Chinese Pegasus†by the Ministry of Agriculture. Zhaosu County is rich in tourism resources. At present, it has formed five major tourism areas: the Xata Grand Canyon Eco-tourism Scenic Area, which consists of glaciers, forests, alpine grasslands, canyon scenery, ancient roads, history and culture, rare wild animals and plants, and the beauty of mountains and rocks; The original prairie and horse culture scenic area composed of the Soviet prairies, Tianma breeding base and prairie stonemen; the border sightseeing and experiential area composed of the Hasan border defense company—Gedun monument—the ancient city of Puma; Seismic Monument - Geden Monument - The boundary red tourist area formed by the ancient city of Chata; an outdoor sports tourism area that is based on the Adventures of the Xita Grand Canyon. It also introduced special tourist routes such as grassland self-driving tours, sketches, photography creation tours, and outdoor adventure tours.
Zhaosu is famous for producing a lot of good horses. Horse culture has a long history. Han Wudi once called Yi Tian Ma Ji of the sturdy, light, flexible, and fast running name “Tian Maâ€. Zhao Su Tian Ma is known to the world. In recent years, Zhaosu built a training system for horse improvement and professional horse training in the entire county around the special resources of Tianma, and built the nation’s largest and most influential training and export base for sports horses, tourism and leisure, and healthy riding horses. Promote the culture of horseback and establish the brand of “Tianma†and “Tianma Township†to create the largest and well-known horse culture and grassland eco-tourism resort in Xinjiang; vigorously carry out the training of professional and technical personnel of the horse industry and build an important channel for herdsmen to transfer employment. This will promote economic and social development, increase the income of farmers and herdsmen, and ensure a sound ecological environment. Through the holding of the Tianma International Tourism Festival, Zhaosu tourism brand image has been further enhanced. Tianma Festival, a cultural and sports competition combined with tourism, has become an important platform for Zhaosu to expand its territory and even the national market.
Since 2009, the Yili Tianma International Tourism Festival has been successfully held for three times. The current tourism festival will focus on the themes of “China Green Valley, Saiwaijiangnanâ€, “Music and Zhaosu, and Tianma's Hometown†and will carefully plan thematic activities, special events, and creative activities. Among them, the theme activities include the opening ceremony, Zhaosu grassland "Tianma Cup" Super Equestrian Endurance Race and Speed ​​Race, Aken Ayers Conference, China Western Horse Industry Summit Forum, "I have a foal in Zhaosu" adopted. Recruitment, etc.; special activities include tourism products exhibition, Kistler exhibition, food festival, felt room appraisal, famous horse auction, beautiful breeding cattle, beauty, million acres of rape photography competition and investment negotiations, etc.; creative activities include Tianma summer camp, celebrity equestrian invitational tournament, “ Trapeze "VS "Tianma" 100 meters battle, special grassland wedding experience. These activities have prominent themes and distinctive features. On the basis of highlighting grassland horse culture and folk culture, they emphasize performance, participation, competition, and entertainment. They should make Ili River Valley an international tourist valley and build a world-class tourism boutique.
At the same time, Yili's counties, cities, and key scenic spots will also host a series of festival activities such as the Apricot Flower Festival, Lavender Festival, Bagua City Zhouyi Culture Festival, Snow Love Ice and Snow Festival, and Xueling Spruce Ecology Festival. , Saiwaijiangnan" tourism image.
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