The lighting industry shuffled the peak circuit and turned green lighting to settle in Nanchang

The LED industry seems to have successfully shaken off the dark clouds of industry reshuffle. In Nanchang, there are dozens of LED manufacturing companies, and more industry giants are entering the industry.

Industry shuffling

In the "critical moment" of overcapacity in the domestic LED industry, the incandescent lamp elimination roadmap and the early 2008 may release 8 billion yuan of LED lighting subsidies, and let the LED industry see a new "dawn".

At the beginning of this year, many LED lighting companies found that due to the rising prices of rare earths and phosphors, the price of energy-saving lamps directly increased, making it possible to replace energy-saving lamps with LED lighting. The overseas markets and domestic markets of LED manufacturers may explode. .

Jiangxi Jingneng Optoelectronics Co., Ltd. staff told reporters that the company's products are mainly exported to foreign countries, the domestic LED lighting market is also mainly concentrated in government procurement, some high-end hotels, office buildings, etc., many LED applications companies most of their orders are still from government projects. "Conservatively, the number of LED companies that have closed down this year has exceeded 10%. Among them, there are more than 100 packaging companies and 300 lighting companies, most of which are small enterprises." Zhang Xiaofei, president of the High Industrial Research Institute, told the media if According to the MOCVD quantity planned by the domestic LED enterprises at the beginning of the year, the production capacity is about 10 times higher than the current market demand. Now, the production capacity of MOCVD in China is about 4 times that of the existing market. Overcapacity will naturally lead to industry washing. brand.

In the "critical moments" of the domestic LED industry, the incandescent lamp elimination roadmap and the early 2008 may release 8 billion yuan of LED lighting subsidies, and let the LED industry see a new "dawn". "The penetration rate of LED lighting in the domestic market is still very small. One of the reasons for not launching a large number of products in the mainland market is that it is more than ten times more expensive than incandescent lamps. It is difficult for consumers to accept." Jiangxi Jingneng Photoelectric Co., Ltd. The staff said. Looking back at the "modern history" of Chinese lamps, it can be found that it takes more than ten years for energy-saving lamps to replace incandescent lamps. At present, it may take longer for tens of dollars of LED lights to replace incandescent lamps into ordinary people's homes.

The reporter learned that the elimination of incandescent lamps is an important step in the implementation of green lighting projects in China. The development of energy-saving lamps, especially LEDs, will be a good opportunity. LED lamps have attracted the attention of all sectors of society because of their energy saving, small size, low power consumption, long life, high brightness and low heat. With the gradual withdrawal of incandescent lamps from the market, the government's policy support for the LED industry and the continued investment of related companies, it is a foreseeable future for green lighting to enter thousands of households.

Under the background of the country's vigorous promotion of energy-saving emission reduction and low-carbon economy, the LED lighting industry is developing rapidly. At present, China has initially formed four major semiconductor lighting industry cluster areas in the Pearl River Delta, Yangtze River Delta, Northern Region, Jiangxi and Fujian regions, and the initial construction of epitaxial wafer production, chip preparation, package integration and LED application industry chain. At the 2nd World Low Carbon and Eco-Economy Conference and Technology Expo Electronic Information and Semiconductor Lighting Industry Cooperation Promotion Conference, domestic and international green lighting companies are vying to invest in Jiangxi. Nanchang and Ji'an all shouted the slogan of “Building LED Industry Base”. To seize the vast market of LED green lighting in the future.

Green lighting settled in Nanchang

In 2009, Nanchang City was approved by the Ministry of Science and Technology as one of the first pilot cities for “Ten Cities and Ten Thousand” Semiconductor Lighting (LED) Application Engineering in 21 countries. The national and provincial governments have increased their support for the LED industry in Nanchang.

Zhang Gangen, general manager of Jiangxi Chenda Technology Co., Ltd. said that since last year, the company has invested 200 million yuan to build a factory in Nanchang Xiaolan Economic Development Zone, mainly engaged in R&D, production and sales of LED lighting products. This year, the company specifically moved its headquarters from Shenzhen to Nanchang. What is fancy is Nanchang's support for the LED industry.

As incandescent lamps gradually withdraw from the market, LED lighting will gradually replace the traditional lighting market. Can Nanchang successfully borrow the “Dongcheng” demonstration project “Dongfeng”, use existing technology advantages and market position to accelerate the research and development of new products and achieve greater achievements in the field of LED application products? How will Nanchang lay out to promote the LED industry and light up the development of green lighting?

It is understood that Nanchang is one of the earliest cities in China to develop LED industry. After years of hard work, the development of Nanchang LED industry has many unique advantages, such as core technology and R&D team with international leading and independent intellectual property rights, and has established A complete and complete industrial chain. At present, Nanchang High-tech Zone has gathered 15 semiconductor lighting enterprises with a certain scale, with an annual output of more than 10 billion sets of semiconductor lighting products, accounting for more than 25% of the national market.

In 2009, Nanchang City was approved by the Ministry of Science and Technology as one of the first pilot cities for “Ten Cities and Ten Thousand” Semiconductor Lighting (LED) Application Engineering in 21 countries. The national and provincial governments have increased their support for the LED industry in Nanchang.

Professor Yu Lixin of Nanchang University believes that the LED industry chain has gradually matured in Nanchang, and its market prospect is very broad. Nanchang City has a very large advantage in urban roads and landscape lighting, and its use exceeds even in coastal cities.

It is reported that before the end of 2011, Nanchang City will fully complete the task of transforming LED street lamps, and complete the city's commitment to the national ministries and commissions to promote the application of LED street lights above 18,000. By 2012, the landscape of 100 buildings will be completed in the high-rise buildings and typical buildings in the urban area and the Honggutan New District. By 2016, the demonstration application of LED energy-saving street lamps and tunnel lights will reach 100,000 baht. However, the reporter visited several lighting markets in Nanchang and found that the current LED lighting market can be described as a mixed market, with uneven products, LED lamps ranging in price from tens of yuan to several hundred yuan, unfamiliar to the lighting industry. Consumers simply can't judge whether the product is good or bad, and the people think more about the price concessions, so it is easy to use inferior products, thus losing confidence in LED lamps.

In order to make LED green lighting more acceptable to the market, industry experts said that the market should be further regulated. The government should increase the regulation of the market, introduce corresponding standard industries, establish an access mechanism for LED lamps, and require merchants to implement three guarantees. Through the market supervision of product quality, create a good market atmosphere and promote the healthy and orderly development of the LED industry. Yu Lixin said that due to the high price, LED lamps are not generally accepted by the public. In order to seize the market, enterprises must continuously strengthen research and development, break through technical constraints, and strive to reduce costs.

LED civilianization still needs to work hard

In order to realize the real civilianization of LEDs, it is necessary to reduce the cost to the range accepted by ordinary civilians. This requires LED companies to focus on developing the market while doing their homework in product technology, and more needs government support.

“Although the current industry investment is very lively, there is still a process away from the popularity of LED. Nowadays, the adoption of LED is mainly a government-led demonstration project. It may take 10-15 years for the indoor lighting market to go to the mass. "The head of a company in Nanchang, which is engaged in the promotion of LED applications, said. According to the "China's phase-out plan for the phase-out of incandescent lamps" announced by the National Development and Reform Commission, from October 1, 2012, the sale of incandescent lamps for general lighting of 100 watts and above is prohibited; from October 1, 2014, sales of 60 watts or more are prohibited. Incandescent lamps for general lighting; from October 1, 2016, it is prohibited to sell and import incandescent lamps for general lighting of 15 watts or more.

"Whether LED lights can be used as an alternative to incandescent lamps, it depends on whether the cost of LEDs can be lowered and whether the market price can be lowered." LED industry sources said. At present, the price of a 3 watt LED bulb is around 30 yuan, and the price of an 18 watt LED tube is about 200 yuan. The market price of LED lamps is several times that of traditional light sources, and the high price has become an obstacle to the popularity of LEDs. I learned from a home appliance chain market in Nanchang that the price of an LED bulb is on the average of one hundred yuan, while the energy-saving lamp is only a dozen yuan. The market salesperson also generally recommends the use of energy-saving lamps.

The price of the product limits the broad market for LED production, and it has become a barrier for LEDs to fail to enter the homes of ordinary people. In addition, high cost and high technology have become another obstacle for enterprises to transform LED production. In an interview with reporters, Yu Lixin revealed that 90% of LED companies are currently losing money. The reason is that many domestic manufacturers are too quick to make quick profits. Production companies lack core technologies and invest heavily in innovation and research and development. In order to realize the real civilianization of LEDs, it is necessary to reduce the cost to the range accepted by ordinary civilians. This requires LED companies to focus on developing the market while doing their homework in product technology, and more needs government support.

In addition, some industry experts have pointed out that the frenzy of development has exposed industry defects, LED industry is facing bottlenecks such as core technology constraints, lack of standards and capital pressure, and the idea of ​​simply replacing incandescent lamps will also change. However, some experts have chosen the optimistic face, thinking that with the continuous advancement of research and development, LED light efficiency is increasing at a rate of about 20% per year, and the cost will also drop at a rate of 20% to 25% per year. If we can change a light bulb; if we can change the traditional thinking, then we can change the whole world. In order to realize the complete delisting of incandescent lamps and the successful promotion of energy-saving lamps, this process can be realized overnight, and LEDs have a long way to go.