Source: China Good Packaging Network
Recently, Jingdong Logistics and the eight national brands have jointly paid attention to the problem of over-packaging of new products, and once again launched a creative environmentally-friendly carton. In just a few seconds, the courier box will become a waste, becoming a multi-functional storage box on the New Year's table.
Refused to over-package Jingdong United eight major brands to launch creative environmentally friendly cartons
The rise of online shopping has brought a lot of convenience to consumers, but it has also brought garbage into the mountains. At present, many e-commerce giants have also realized this problem and launched an action.
Recently, Jingdong Logistics has launched a creative logistics box with the four brands of Xu Fuji, Abbott, Want Want, Tomson Bianjian, Luzhou Laojiao, Fulinmen and Jierou. During the Jingdong Supermarket's big-name gathering event, the creative box was created on the logistics side. activity.
The activity takes the recycling of waste logistics as an entry point and tries to turn ordinary express into waste. According to the instructions on the courier box, the consumer only needs to perform simple folding and cutting. In less than one minute, the courier can be turned into a multifunctional desktop storage box.
The person in charge of Jingdong Logistics said that the creative cartons of this event will be randomly distributed in the Jingdong self-operated warehouse in the early years of the Lunar New Year. Consumers across the country may receive this cute and fun courier box after shopping.
For the environmental public welfare undertakings, Jingdong Logistics has repeatedly launched a carton innovation plan.
Jingdong Logistics said that it hopes to launch an environmental protection initiative that focuses on “over-packaging the new year and promoting the attitude of the national consumers†through this event, and together with consumers, create a fun and unique new year event.
In fact, this is not the first time Jingdong Logistics has made efforts for environmental protection public welfare. In the second half of last year, Jingdong Logistics launched the Super Box program, which combined with the St. Regis brand to create an outdoor residence for stray pets through the creative transformation of cartons, and this box creative project is also a continuation of the Super Box program.
No one is a forest, facing the social problems of environmental protection in the packaging, Jingdong Logistics said that it expects more brands to join the green protection army and reduce the environmental burden caused by excessive waste.
Editor in charge: Cao Yu
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