[Oufs Office Partner Information Center] Recently, a parent told reporters that she had accompanied her son to buy stationery a few days ago, and all the way, colorful and trendy stationery was dazzling. Pencil cases, ball-point pens, pencils, and school bags are all new styles. The son is like a toy to choose a good looking shopping. The parent said that primary school students' self-control ability is relatively poor, and they often use toy stationery, fearing that they will distract their attention and influence the lectures. I hope that the reporter will investigate this.
Subsequently, the reporter visited a lot of stationery stores and found that most of the stationery was beautifully made, combining the characteristics of stationery and toys. The pencil case is no longer a "box type" in the past few years. The novel car and locomotive shape attracts the attention of many elementary school students. The ballpoint pen is no longer a combination of the pen holder and the refill. "Rogue rabbit" and "Garfield cat", these cute cartoon patterns make the ballpoint pen a lot more lively; the light and soft, differently shaped pencil bags are also fashionable and beautiful. stand up……
In the investigation, the reporter found that in the face of more and more stationery that tends to be toyized, many students' purchase intentions have been greatly "hanged". The owner of a stationery store told reporters: "Primary school students love to buy fancy stationery, pencils, erasers, pencil cases... wearing small ornaments with cartoon characters, which are very popular with these little guys. Those' Stationery that looks serious, there are not many people to buy. It is understood that in terms of the group of primary school students, stationery with slightly more decorative decorations is more than double the sales of ordinary stationery.
Toyized stationery has also attracted the attention of many adults. After the internship of the ice internship in a unit, the ballpoint pen with the shape of Mickey Mouse and the head of the little doll was sent to bring his teacher. "Good looking and fun." The teachers were happy.
In the survey, the reporter found that the fashionable and fashionable toy stationery sold at a higher price. A small pencil case costs 10 yuan, 20 yuan, compared with the simple stationery box of the 1980s and 1990s, the price has turned dozens of times; the old solid color wooden pencil has already been replaced with colorful "outerwear", the price also It has risen a lot; even a few cents of a pen-knife has become a hand-cranked, electric, automatic, etc. nearly 10 categories. Many people are worried about the safety of such stationery. The reporter found that some pencils and erasers that did not indicate the manufacturer, date, address, and approval number were filled with the stationery market. These stationerys were often bright and scented, posing a potential threat to the child's health.
People in the education sector believe that stationery is a learning tool, and toys are entertainment products. The stationery and entertainment of stationery will largely distract students' attention and weaken their enthusiasm for learning. Parents should give reasonable guidance to their children instead of blindly following the trend and comparing consumption.
Source: Internet
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