As the world enters the era of digitalization and networking as the main technical features, the printing industry, as an industry of information media processing, has become an important industry for information dissemination and reproduction. Driven by information management and new technologies, the printing industry has become digital and networked, which has led to diversified printing in the printing field, especially the application of new technologies such as digital printing , CTP , and digital workflow, so that the printing industry has penetrated. On-demand publishing, label printing, bill printing , advertising printing, architectural graphics, indoor and outdoor inkjet and many other application areas have effectively promoted the further development of the printing industry.
Introduction to the development of the global printing industry
In recent years, despite the challenges brought by online media and the instability of economic forms, the global printing value has maintained steady growth.
According to the Global Printing Market Survey released by PRIMIR, a US printing market research organization, the global printing market in 2009 reached a total output value of US$610 billion, with North America accounting for 32%, Europe accounting for 32%, Asia accounting for 28%, and other regions accounting for 8%. In 2011, the global printing market will reach a total output value of 720 billion US dollars, of which 28% will be in North America, 31% in Europe, 30% in Asia, and 11% in other regions. Global printing has formed nearly one-third of the global printing market in the Americas, Europe and Asia.
In the global printing industry, digital printing is booming. Research by Pira of the British Printing and Paper Research Institute in the "2008-2018 Global Printing Future" study shows that the annual growth rate of the printing industry in 2008-2013: 17.5% in Western Europe. Eastern Europe is 25.9%, North America is 14.2%, Asia Pacific is 17.5%, Latin America is 22.5%, and the rest of the world is 24.6%. The global compound annual growth rate is 16.8%. From 2013 to 2018, global digital printing will have a great development. Except for Latin America, its compound annual growth rate is increasing, with 24.8% in Western Europe, 26.4% in Eastern Europe, 24.3% in North America and 24.2% in Asia Pacific. The annual growth rate reached 24.4%.
Digital printing is on a steady upward trend. In 2008, digital printing accounted for 8.9% of global printing. In 2013, digital printing will account for 15.8% of global printing. According to Pira's report "The Future of Global Digital Printing in 2020", the global digital printing market in 2010 reached a total output value of $85.2 billion.
Global Business Printing Development Profile
In the global printing industry, with the continuous development of printing technology , especially the printing of on-demand printing and personalized printing , a large number of journals, newspapers, and more and more commercial publicity materials have higher requirements on printing quality. To meet the needs of the rapidly growing commercial printing market, commercial printing has grown rapidly.
According to the report “Global Commercial Printing†released by DATAMONITOR, the world's leading provider of advanced global business information, in May 2011, global commercial printing has grown steadily in recent years.
In 2006, the global commercial printing market reached a total output value of 383.1 billion US dollars, reaching 391.7 billion US dollars in 2007, an increase of 2.3% over 2006; in 2008, it reached 39.73 billion US dollars, an increase of 1.4% over 2007. In 2009, due to the economic recession, the global commercial printing market's total output value fell to 393 billion US dollars, down 1.1% from 2008. In 2010, it reached 402.1 billion US dollars, an increase of 2.3% over 2009. During the five-year period from 2006 to 2010, the compound annual growth rate was 1.2%. The compound annual growth rate of the European market fell to 0.9%, and the compound annual growth rate of the Asia-Pacific market was 4.4%.
In the global commercial printing market, general commercial printing has become the biggest bright spot. In 2010, sales of general commercial printing reached $189 billion, equivalent to 47% of the total market. Newspaper printing revenue reached $119.4 billion, accounting for 29.7% of the total market. Book printing revenue was about 44.231 billion US dollars, accounting for 11.0% of the total market, magazine printing revenue was about 29.755 billion US dollars, accounting for 7.4% of the total market, other printing revenue was about 19.703 billion US dollars, accounting for 4.9% of the total market.
The global commercial printing market is similar to the global printing market, and still accounts for the vast majority of the world in Asia, the Americas and Europe. The total output value of the printing market in the Asia-Pacific region is about 144.756 billion US dollars, accounting for 36% of the global commercial printing market; the Americas is about 139.931 billion US dollars, accounting for 34.8%; Europe is about 109.371 billion US dollars, accounting for 27.2%; Other places are about $8.042 billion, accounting for about 2.0%.
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